Sustainable Life App

ROLE

Lead Product Designer

TEAM

1 PMs

5 Engineers

1 Product Marketer

TIMELINE

Feb 2023 - Aug 2023

SKILLS

Interaction Design

Visual Design

Prototyping

Design Systems

UX Research

Cross-Functional Work

TOOLS

Figma

FigJam

Adobe Creative Suite


CONTEXT

What is Sustainable Life App?

Sustainable Life is a mobile application that helps users find eco-conscious businesses, repair shops, and recycling facilities in their community. The platform is built to make sustainable living more accessible, empowering people to support local businesses that align with their values.


My role in this project was to redesign the map interface and listing flows to create a more intuitive, visually engaging, and user-friendly experience.

CONTEXT

Loki is a mobile platform designed to help small businesses grow by combining social engagement with booking and payment tools. Small businesses often struggle to balance visibility with operations: managing their marketing on social media, while separately handling bookings, payments, and customer communication.


Loki bridges this gap by seamlessly blending social discovery, service showcasing, direct communication, and booking management into a single application.

CONTEXT

Loki is a mobile platform designed to help small businesses grow by combining social engagement with booking and payment tools. Small businesses often struggle to balance visibility with operations: managing their marketing on social media, while separately handling bookings, payments, and customer communication.


Loki bridges this gap by seamlessly blending social discovery, service showcasing, direct communication, and booking management into a single application.

CONTEXT

Loki is a mobile platform designed to help small businesses grow by combining social engagement with booking and payment tools. Small businesses often struggle to balance visibility with operations: managing their marketing on social media, while separately handling bookings, payments, and customer communication.


Loki bridges this gap by seamlessly blending social discovery, service showcasing, direct communication, and booking management into a single application.


THE PROBLEM

The original map interface was functional but limited:

  • Users had difficulty filtering and discovering sustainable businesses.

  • The interface looked outdated and cluttered.

  • Search and navigation lacked clear hierarchy, making the experience overwhelming.

  • Business listings lacked visual appeal and failed to highlight key sustainability values.


Our challenge was clear:

How might we redesign the map and listing experience so that users can easily find and support sustainable businesses, while enjoying a clean and engaging interface?


USER RESEARCH

To better understand pain points, I gathered feedback from users who regularly engage with sustainability-focused apps.


Key Insights

  • Filters matter: Users want to quickly narrow down eco-business categories (e.g., repair shops, cafes, recycling centers).

  • Visual clarity is essential: Cluttered maps create confusion and reduce trust.

  • Sustainability values should be visible upfront: Certifications, eco-values, and items accepted should be more prominent.


These insights guided my design decisions and restructured the navigation flow..


IDEATION

Exploring key features to address the complexities of the college experience


Upon taking our user research and noting key pain points to address, we brainstormed and mapped out the preliminary information architecture
through which our product would be structured.



IDEATION

I sketched out multiple flows to address usability concerns:

  • Cleaner Map Interface – Reduce clutter, introduce clearer pin design, and highlight the user’s location with better contrast.

  • Interactive Filters – Allow users to easily toggle categories like cafes, repair shops, or recycling centers.

  • Preview Cards – Display business highlights in a swipeable card format before opening full details.


Reorganized Business Listings – Place sustainability values, certifications, and reviews at the forefront.


ITERATION & USER TESTING

First Version (Old Design)

  • Minimal filters

  • Listings buried under dropdowns

  • Limited review flow

  • Visual density made navigation confusing



FINAL DESIGNS

Final Changes (Refined Design System)


FINAL DESIGNS

Final Changes (Refined Design System)


Modern Map Interface

  • Green location pins, cleaner background, and refined visual hierarchy.

  • Interactive filters for instant customization.

Business Preview Cards

  • Swipeable cards allow quick scanning of nearby eco-friendly businesses.


REFLECTIONS

This redesign project was a deep dive into creating clarity in complex interfaces. I learned the importance of:

  • Balancing functionality with simplicity – Too many options overwhelm users, but too few limit discoverability.

  • Visual hierarchy in eco-focused apps – Certifications and values need to be more prominent to build trust.

  • Encouraging user participation – A smoother review process helps sustain the ecosystem.


If I had more time, I would test the gamification of sustainable choices (badges, points for visiting eco-friendly places) and build a community feature where users can share sustainable lifestyle tips.


NEXT STEPS

  • Expand testing with diverse user groups (families, professionals, eco-enthusiasts).

  • Explore dark mode for accessibility.

  • Add real-time business updates (hours, events, repair slots).






You Made to the Bottom !!!!

While you're here, let's connect:)))


You Made to the Bottom !!!!

While you're here, let's connect:)))


Email : samriddhi.makasare@gmail.com

Email : samriddhi.makasare@gmail.com

Linkedin :https://www.linkedin.com/in/samriddhimakasare/

Linkedin :https://www.linkedin.com/in/samriddhimakasare/

Linkedin : https://www.linkedin.com/in/samriddhimakasare/

Made with lots of love and espresso

SAMRIDDHI MAKASARE    |  2025  


ITERATION & USER TESTING

First Version (Old Design)

  • Minimal filters

  • Listings buried under dropdowns

  • Limited review flow

  • Visual density made navigation confusing